Basic On-Page SEO
On-page SEO makes each important page clear to readers and search engines. Our basic on-page service reviews and improves the elements you control directly on a page — titles, descriptions, headings, internal links and images — for a defined set of priority pages.
Tools we use for this service
- Semrush
- Google Search Console
Ideal for
- Small websites getting started with SEO
- Businesses with a handful of important service or product pages
- Sites where titles and headings have never been optimised
Logos indicate tool relevance, not partnership.
Deliverables, agreed in writing
- Keyword and intent mapping for an agreed number of pages
- Rewritten title tags and meta descriptions
- Heading structure and content organisation recommendations
- Internal linking suggestions
- Image alt text and file-name recommendations
How we deliver it
- 1
Choose pages
We agree the priority pages to optimise.
- 2
Map intent
Each page is matched to the searches it should satisfy.
- 3
Optimise
We write recommended changes or apply them in your CMS.
- 4
Review
We check changes are live and correctly indexed.
Quality standards
How the work is controlled
- Copy is written for people first — no keyword stuffing
- Every page keeps one clear purpose
- Changes respect your brand voice and legal requirements
- Before-and-after records are kept for every change
Honest limitations
What we can’t promise
- Basic on-page work does not include full content rewrites or technical fixes.
- Search engines may rewrite titles and descriptions in results.
- Ranking changes are not guaranteed.
This service is included in our monthly packages, subject to the scope agreed for each tier. See monthly packages.
Basic On-Page SEO questions
The number of pages is set by your package or quote and confirmed in writing.
Not necessarily. We can supply changes in a document for your team to apply.
For small sites it can be a strong start. Competitive markets usually also need content and authority work.
Works well alongside
See where basic on-page seo can take you
Start with a free audit — we’ll highlight the issues and opportunities worth prioritising.